Courtney Dental.
Grey and Grey case study.
Mentoring.Roxanne Grey has provided the clinical team and administrative team marketing mentoring over the years to assist with building capacity in-house. This mentoring has included training and advice with advertising, search engine optimisation, blogging, social media, analysing data for improvement and aligning marketing activity with business goals.
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Website design.The Courtney Dental website has been established to allow for on-line appointment bookings, to showcase the services at the clinic, to include staff profiles and auto re-size from desktop to phone to tablet. It includes a content management system to allow staff to update the website themselves. But most importantly, it includes search engine optimisation so they can be found by new patients easily.
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Marketing management.We have recommended a content marketing strategy for Courtney Dental and assisted them to drive results by implementing the content publishing and digital advertising aspects of the program. The staff at Courtney Dental took care of the fun social posts that their patients love them for and we took care of the underlying marketing program to increase google ranking and invite new patients into the clinic.
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Commercial photography and video production.We produced a brand video for Courtney Dental for use on You Tube, their website and on social media. To complement the rest of the marketing, we also captured beautiful photographs for use in print and digitally.
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