Proposal.

Prepared exclusively for Marsden State High School.

Your objective.

Enhance community pride.

Our recommendation.

After touring the school, hearing about your wonderful school community and conducting further online research, we recommend enhancing your content marketing program to highlight stories within the school community that the school and wider community can be proud of.

We acknowledge the profile of the rugby league program is massive, and the media coverage of this program is excellent. To complement this we would like to assist you to tell more stories about:

• The Marsden State High School community in general
• Other programs within the school

We believe the best way to enhance pride is through stories of real people. Specific, well-told stories about students and staff that the audience can connect with emotionally. We recommend these are produced in a variety of formats including written articles and videos.

We would like to work together with your Marketing Manager to complement the existing skills in-house and develop a program that builds upon what is already occurring.

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Create a content marketing calendar.

Includes:

• 3 hour planning session with your Marketing Manager and Roxanne Grey.
• Written 12 month content calendar and recommended channels for publishing (excel spreadsheet).

Investment: $2,860 + GST.

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Produce 1 story package (dance excellence program).

Includes:

• Capturing video and photos of the dance excellence program (1 day) including a staff member and student.
• 1 x 1 minute video for publishing on YouTube, website and Facebook.
• 1 x media release.
• 1 x written article for publishing on website, Linked In and Facebook.
• 8 x social media posts.
• 1 x lesson to learn how to use this content most effectively. 

Investment: $5,650 + GST.

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Produce 5 x story packages.

Includes:

• Capturing video and photos of each of the excellence programs ​(1 day each) including a staff member and student.
• 5 x 1 minute video for publishing on YouTube, website and Facebook.
• 5 x media release.
• 5 x written article for publishing on website, Linked In and Facebook.
• 40 x social media posts.
• 2 x lessons to learn how to use this content most effectively. 

Investment: $24,500 + GST. Save $3,750 + GST.

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Deliver monthly mentoring sessions.

Includes:

• 2 hour mentoring session with Roxanne Grey as tailored professional development for your Marketing Manager to cover topics such as understanding the Marsden SHS digital footprint and how to strengthen it, more effective use of Google My Business profile, news feed and links to Facebook, Linked In, YouTube and more.

There is no minimum commitment. Can be cancelled anytime with 1 month's notice.
Investment $880 + GST per session.

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Terms of business.

Each item is priced separately, so you can elect to go ahead with all or some of the recommended program. Terms for each item are 50% at the start of each project, 30% during the project and 20% paid upon completion. We accept credit cards, electronic funds transfer and cheques.

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Thank you.