Goodsell Earthmoving.

Grey and Grey case study.

The challenge.

Goodsell Earthmoving wanted a new website and consistent branding. They approached us to design a custom made solution to suit their business needs. One of the key criteria was being able to update the website themselves.

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Our solution.

Logo refresh.

Goodsell Earthmoving had a few logo variations. Whilst we identified that it would be best to move forward with one refreshed logo, we wanted to ensure it was still recognised by the existing customer base.

We retained the foundations of the existing logo, and produced a tidy, clean logo suitable for a wide variety of applications including: website, email signatures, print items and stationery.

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Website design.

To design a functional website that appeals to the target market. We developed a website that works for desktop computers as well as hand held devices. The website is built in a content management system so Goodsell Earthmoving can manage the content themselves.

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