Not-for-profit organisations, charities and for-purpose organisations are well positioned to lead the way with modern marketing. In fact, some are doing an awesome job.
When facilitating strategic planning sessions, there are a number of tools we find effective.
Benjamin Franklin had the right idea when he famously stated, ‘by failing to prepare, you are preparing to fail’.
We love a good plan. In fact, we firmly believe that doing without planning is like building a house without drawings; even with good tradespeople you will end up with some sort of structure, but it won't be as impressive or efficient as it could be.
We have worked with the team at Money Over 50 Financial Advisers for a few years now. They were formally known as Lighthouse Financial Advisers. Given the success of their podcast; Money Over 50 and their area of speciality - you guessed it; people over 50 years of age, we agreed a re-brand was the perfect way to celebrate 10 years in business.
At Grey and Grey we love a good wall planning whiteboard! In fact, we love these so much we don't want to keep it all to ourselves.
Having a professionally prepared marketing plan can help you to stop wasting money on promotions that don't work and start getting pro-active about where you really want to be in the market.
I love planning out the big picture on a big picture. I think that's why I love a good whiteboard! If you love a good big yearly planner, then this free download is for you.
I love a great planning session!
I have developed a tool to help you map out your plans for 2018. It's simple, it's old school, it's ... a wall planner!
As I write this entry, there are only 7 Fridays until Christmas. How did that happen? Well I know how it happened, it happens this way every year. Yet every November, my heart seems to race a little faster.
A plan without action is just a dream – Cielito Bello.
This is so true. Of course it's great to dream. I encourage you to dream big. But don't get your head stuck in the clouds, or in paperwork. The power is in the action.